Generating Revenue & Sustainable Funding
Connecting with Decision-Makers
Advancing Through Education & Training
MEET LORI
With more than 25 years working at the intersection of nonprofits, associations, and corporate partnerships, Lori Zoss Kraska helps organizations translate mission and impact into relationships that move capital.
THE GROWTH OWL FACTOR
Corporate sponsorship rarely stalls because organizations lack value.
It stalls because that value isn’t positioned in ways that resonate with corporate decision makers.
Growth Owl helps organizations close that gap by transforming mission, audience, and impact into sponsorships corporations understand and want to support.
THE CORPORATE THOUGHT PROCESS
Corporate sponsorship decisions are rarely made the way nonprofits expect.
Corporate leaders evaluate sponsorship based on:
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Strategic alignment with brand, CSR, philanthropic or other corporate priorities
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Audience relevance and engagement
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Reputation and trust within communities
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Clear value exchange
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Internal stakeholder support
Organizations that understand this perspective approach sponsorship differently and achieve very different results.
OUR APPROACH
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STRATEGIC DIAGNOSTIC
Assess your sponsorship positioning, messaging, and partnership opportunities.
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VALUE ARCHITECTURE
Clarify and position your value in ways corporate leaders immediately understand.
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SPONSORSHIP STRATEGY
Develop a focused roadmap for aligned corporate relationships.
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SUSTAINABLE SYSTEMS
Establish structures that support long term sponsorship growth and scalable revenue.
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OUTREACH STRATEGY
Develop the language and external communications needed to connect with high level decision makers and open the right sponsorship conversations.
SERVICES
FRACTIONAL CHIEF SPONSORSHIP OFFICER (CSO)
Executive-level sponsorship leadership and strategic oversight.
SPONSORSHIP STRATEGY ACCELERATOR
Workshops that align leadership, messaging, and sponsorship approach.
SPONSORSHIP AUDIT & REVENUE DIAGNOSTIC
Strategic assessment of positioning, packaging, and sponsorship readiness.
AI & CRM STRATEGIES FOR SPONSORSHIP DEVELOPMENT
Guidance on the ethical integration of AI and CRM systems into sponsorship strategy, outreach, and partner cultivation while enhancing how organizations identify opportunities, communicate value, and build relationships at scale.
DECISION MAKER CONNECTION STRATEGY
Strategic guidance on how to connect with and be understood by the people who control access to capital, sponsorship, and opportunity.
SPEAKING & EXECUTIVE WORKSHOPS
Keynotes and sessions on corporate sponsorship strategy, connecting with high level decision makers, and thriving in high stakes conversations.
GROWTH OWL WORKS WITH
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National and regional nonprofits and associations
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Purpose driven organizations seeking scalable non dues revenue and sponsorship strategies
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Leadership teams preparing for growth, campaigns, or anniversaries
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Corporations looking to better assess and align with nonprofit partners
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Business owners and creators seeking corporate capital, partnerships, and strategic collaboration
Organizations seeking tactical execution alone may not be the right fit.
Organizations seeking strategic clarity and long term sponsorship and funding growth usually are.
FROM REACTIVE OUTREACH TO STRATEGIC PARTNERSHIPS
FREE RESOURCE
The Sponsorship Readiness Assessment
A practical tool to assess whether your current sponsorship approach is supporting or limiting your growth.
